Canadian Wholesale Market Declines Amid High Supply and Industry Shifts
For the week ending May 31, 2025, the Canadian used wholesale market saw prices decline by -0.18%, with car segments down -0.14% and truck/SUV segments down -0.21%.
Full-Size Cars (+0.40%) and Full-Size Crossovers/SUVs (+0.06%) posted gains, while Sub-Compact Luxury Crossovers (-0.80%) and Sub-Compact Cars (-0.64%) saw the largest declines.
Auction sale rates averaged 37.4% amid high supply and early upstream inventory access, with political factors and floor price adjustments contributing to fluctuating rates.
Used retail prices showed a slight downward trend, with a 14-day average listing price of $38,300 across 220,000 vehicles.
Economically, Canada reported modest GDP growth and a shrinking budget deficit, while the current account deficit also narrowed. In the U.S., market depreciation returned to pre-pandemic seasonal norms.
Canada’s EV Adoption Goals at Risk as Consumer Interest Declines
Baris Akyurek, vice-president of insights and intelligence at AutoTrader, highlights growing concerns about Canada’s electric vehicle (EV) adoption goals, based on ongoing consumer surveys since 2022. Although EV sales have risen slightly, consumer interest has declined sharply, with only 42% of non-EV owners considering an EV for their next vehicle, down from 68% in 2022.
Important Update on 2025 and 2026 Model Year Ordering
Ordering is now fully open for Ford Pro products, and Ford is not operating under an allocation system. This means you can place orders with confidence, knowing they will be scheduled for production. We encourage you to submit your orders as soon as possible to avoid unnecessary delays or uncertainty.